Three-Way Multivariate Conjoint Analysis

Three-Way Multivariate Conjoint Analysis

Wayne S. Desarbo, J. Douglas Carroll, Donald R. Lehmann and John O'shaughnessy
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Volume:
1
Language:
english
Journal:
Marketing Science
DOI:
10.2307/184050
Date:
January, 1982
File:
PDF, 676 KB
english, 1982
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