Ehrenberg's Negative Binomial Model Applied to Grocery...

Journal of Marketing Research 1980 / 08 Vol. 17; Iss. 3

Ehrenberg's Negative Binomial Model Applied to Grocery Store Trips

Gil A. Frisbie, Jr.
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Volume:
17
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/3150539
Date:
August, 1980
File:
PDF, 363 KB
english, 1980
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