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CONSUMER ANIMOSITY AND THE INFLUENCE OF DEMOGRAFIC VARIABLE ON GENERAL AND ECONOMIC DIMENSION OF CONSUMER ANIMOSITY
MATI, MATEA, PUH, BARBARAVolume:
13
Language:
english
Journal:
International Journal of Management Cases
DOI:
10.5848/apbj.2011.00081
Date:
January, 2011
File:
PDF, 173 KB
english, 2011