RETHINKING COMPETITIVE STRATEGIES IN THE AMERICAN...

Competitiveness Review An International Business Journal incorporating Journal of Global Competitiveness 2000 / 02 Vol. 10; Iss. 2

RETHINKING COMPETITIVE STRATEGIES IN THE AMERICAN TRADE‐BOOK INDUSTRY

Phillips, Beatrice K.
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Volume:
10
Language:
english
Journal:
Competitiveness Review
DOI:
10.1108/eb046400
Date:
February, 2000
File:
PDF, 622 KB
english, 2000
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