On Southbound Ease and Northbound Fees: Literal Consequences of the Metaphoric Link Between Vertical Position and Cardinal Direction
Nelson, Leif D, Simmons, Joseph PVolume:
46
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1509/jmkr.46.6.715
Date:
December, 2009
File:
PDF, 921 KB
english, 2009