[Developments in Marketing Science: Proceedings of the...

  • Main
  • [Developments in Marketing Science:...

[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Rediscovering the Essentiality of Marketing || Projecting the Outcomes of Consumer–Brand Value Congruence: The Mediating Role of Relationship Quality

Petruzzellis, Luca, Winer, Russell S.
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
10.1007/97
Year:
2016
Language:
english
DOI:
10.1007/978-3-319-29877-1_168
File:
PDF, 259 KB
english, 2016
Conversion to is in progress
Conversion to is failed