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A Design Process for a Customer Journey Map: A Case Study...

A Design Process for a Customer Journey Map: A Case Study on Mobile Services

Moon, Heekyung, Han, Sung H., Chun, Jaemin, Hong, Sang W.
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Volume:
26
Language:
english
Journal:
Human Factors and Ergonomics in Manufacturing & Service Industries
DOI:
10.1002/hfm.20673
Date:
July, 2016
File:
PDF, 832 KB
english, 2016
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