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Hybrid Segmentation in the Financial Services Market: Targeting Saving Consumers
Makgosa, Rina, Matenge, Tendy, Mburu, PaulVolume:
44
Language:
english
Journal:
Family and Consumer Sciences Research Journal
DOI:
10.1111/fcsr.12168
Date:
June, 2016
File:
PDF, 153 KB
english, 2016