The adoption of Customer Relationship Management (CRM): an...

International Journal of Electronic Customer Relationship Management 2008 Vol. 1; Iss. 4

The adoption of Customer Relationship Management (CRM): an empirical study on Iranian firms

Keramati, A., Zavareh, J. Toufighi, Ellioon, A., Moshki, H., Sajjadiani, S.
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Volume:
1
Year:
2008
Language:
english
Journal:
International Journal of Electronic Customer Relationship Management
DOI:
10.1504/ijecrm.2008.018808
File:
PDF, 288 KB
english, 2008
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