Product envelopes: designing positive interplay between brand DNA and customer co-designers
Bardill, Andy, Herd, Kate, Karamanoglu, MehmetVolume:
2
Year:
2007
Language:
english
Journal:
International Journal of Mass Customisation
DOI:
10.1504/ijmassc.2007.012813
File:
PDF, 549 KB
english, 2007