Market Orientation and Management Practices in Ghanaian...

Market Orientation and Management Practices in Ghanaian Firms: Revisiting the Jaworski and Kohli Framework

John Kuada and Seth N. Buatsi
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Volume:
13
Year:
2005
Language:
english
Journal:
Journal of International Marketing
DOI:
10.2307/25049000
File:
PDF, 3.59 MB
english, 2005
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