Green marketing promotion tools and Indian consumers' green...

Green marketing promotion tools and Indian consumers' green purchase intentions

Nath, Vishnu, Agrawal, Rajat, Gautam, Aditya, Sharma, Vinay
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Volume:
3
Year:
2014
Language:
english
Journal:
International Journal of Business Competition and Growth
DOI:
10.1504/ijbcg.2014.065827
File:
PDF, 213 KB
english, 2014
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