Marketing strategies through customer attention: beyond...

Marketing strategies through customer attention: beyond technology-enabled Customer Relationship Management

Jones, Steve, Ranchhod, Ashok
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Volume:
1
Year:
2007
Language:
english
Journal:
International Journal of Electronic Customer Relationship Management
DOI:
10.1504/ijecrm.2007.017797
File:
PDF, 215 KB
english, 2007
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