Investigating customer click through behaviour with...

Investigating customer click through behaviour with integrated sponsored and nonsponsored results

Jansen, Bernard J., Spink, Amanda
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Volume:
5
Year:
2009
Language:
english
Journal:
International Journal of Internet Marketing and Advertising
DOI:
10.1504/ijima.2009.021951
File:
PDF, 582 KB
english, 2009
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