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Market entry decisions in emerging economies: the choice of local intermediaries as key determinant of competitive sustainability. Examining the case of a leading MNC entering the Maghreb region
Sola, Davide, Couturier, Jerome, Raiciu, Cristina, Cuzzolin, SandroVolume:
6
Year:
2013
Language:
english
Journal:
International Journal of Trade and Global Markets
DOI:
10.1504/ijtgm.2013.051549
File:
PDF, 267 KB
english, 2013