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Unique marketing challenges at the frontiers of technology: an integrated perspective
Uslay, Can, Malhotra, Naresh K., Citrin, Alka V.Volume:
28
Year:
2004
Language:
english
Journal:
International Journal of Technology Management
DOI:
10.1504/ijtm.2004.005050
File:
PDF, 360 KB
english, 2004