Design and Development || Product Differentiation and...

Management Science 2001 / 04 Vol. 47; Iss. 1

Design and Development || Product Differentiation and Commonality in Design: Balancing Revenue and Cost Drivers

Preyas Desai, Sunder Kekre, Suresh Radhakrishnan and Kannan Srinivasan
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Volume:
47
Language:
english
Journal:
Management Science
DOI:
10.2307/2661558
Date:
April, 2001
File:
PDF, 2.70 MB
english, 2001
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