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On the Depth and Dynamics of Online Search Behavior

On the Depth and Dynamics of Online Search Behavior

Eric J. Johnson, Wendy W. Moe, Peter S. Fader, Steven Bellman and Gerald L. Lohse
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Volume:
50
Language:
english
Journal:
Management Science
DOI:
10.2307/30046068
Date:
March, 2004
File:
PDF, 2.26 MB
english, 2004
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