HOW DO CONSUMERS PERCEIVE CLEAR AND TRANSPARENT PRODUCTS?

International Journal of Commerce and Management 2002 / 01 Vol. 12; Iss. 1

HOW DO CONSUMERS PERCEIVE CLEAR AND TRANSPARENT PRODUCTS?

Ching Biu Tse, Alan, Hong Kit Yim, Frederick
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Volume:
12
Language:
english
Journal:
International Journal of Commerce and Management
DOI:
10.1108/eb047437
Date:
January, 2002
File:
PDF, 325 KB
english, 2002
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