A Cross-Functional Approach to Evaluating Multiple Line Extensions for Assembled Products
Ramdas, Kamalini, Sawhney, Mohanbir S.Volume:
47
Language:
english
Journal:
Management Science
DOI:
10.1287/mnsc.47.1.22.10667
Date:
January, 2001
File:
PDF, 256 KB
english, 2001