Gender Differences in New Brand Name Response

Gender Differences in New Brand Name Response

Richard R. Klink
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
20
Language:
english
Journal:
Marketing Letters
DOI:
10.2307/27744268
Date:
September, 2009
File:
PDF, 1.23 MB
english, 2009
Conversion to is in progress
Conversion to is failed