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Using an aesthetics and ontology framework to investigate consumers’ attitudes toward luxury wine brands as a product category
Stiehler, Beate E., Caruana, Albert, Vella, JosephVolume:
28
Language:
english
Journal:
International Journal of Wine Business Research
DOI:
10.1108/IJWBR-10-2015-0047
Date:
June, 2016
File:
PDF, 216 KB
english, 2016