The New Paradigm Marketing Model

Journal of Euromarketing 2003 / 11 Vol. 12; Iss. 3-4

The New Paradigm Marketing Model

Kahle, Lynn R., Marshall, R. Scott, Kropp, Fredric
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Volume:
12
Language:
english
Journal:
Journal of Euromarketing
DOI:
10.1300/J037v12n03_07
Date:
November, 2003
File:
PDF, 846 KB
english, 2003
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