A dynamic marketing-operations interface model of new...

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A dynamic marketing-operations interface model of new product updates

Sale, R. Samuel, Mesak, Hani I., Inman, R. Anthony
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Language:
english
Journal:
European Journal of Operational Research
DOI:
10.1016/j.ejor.2016.07.051
Date:
August, 2016
File:
PDF, 1.07 MB
english, 2016
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