Pavlovian Processes in Consumer Choice: The Physical...

American Economic Review 2010 / 09 Vol. 100; Iss. 4

Pavlovian Processes in Consumer Choice: The Physical Presence of a Good Increases Willingness-to-Pay

Bushong, Benjamin, King, Lindsay M, Camerer, Colin F, Rangel, Antonio
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Volume:
100
Language:
english
Journal:
American Economic Review
DOI:
10.1257/aer.100.4.1556
Date:
September, 2010
File:
PDF, 945 KB
english, 2010
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