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The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion.
Petty, Richard E., Cacioppo, John T.Volume:
46
Year:
1984
Language:
english
Journal:
Journal of Personality and Social Psychology
DOI:
10.1037/0022-3514.46.1.69
File:
PDF, 1.23 MB
english, 1984