Luxury Firms in China: The Role of Design and Marketing...

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Global Business Review 2016 / 09

Luxury Firms in China: The Role of Design and Marketing Capabilities

Bettiol, M., Chiarvesio, M., Di Maria, E., Tabacco, R.
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Language:
english
Journal:
Global Business Review
DOI:
10.1177/0972150916660392
Date:
September, 2016
File:
PDF, 186 KB
english, 2016
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