Managing Customer Relationships (A Strategic Framework) ||...

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Managing Customer Relationships (A Strategic Framework) || Differentiating Customers by Their Needs

Peppers, Don, Rogers, Martha
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Volume:
10.1002/97
Year:
2012
Language:
english
DOI:
10.1002/9781118371510.ch6
File:
PDF, 394 KB
english, 2012
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