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Using Simulation to Model Customer Behavior in the Context of Customer Lifetime Value Estimation
Ansari, Shahid, Nanni, Alfred J., Pachamanova, Dessislava A., Kopcso, David P.Volume:
9
Language:
english
Journal:
INFORMS Transactions on Education
DOI:
10.1287/ited.1080.0014
Date:
September, 2008
File:
PDF, 205 KB
english, 2008