A Convex Optimization Approach to Modeling Consumer Heterogeneity in Conjoint Estimation
Evgeniou, Theodoros, Pontil, Massimiliano, Toubia, OlivierVolume:
26
Language:
english
Journal:
Marketing Science
DOI:
10.1287/mksc.1070.0291
Date:
November, 2007
File:
PDF, 249 KB
english, 2007