The Influence of Environmental Change on the Marketing...

European Journal of Marketing 1990 / 12 Vol. 24; Iss. 12

The Influence of Environmental Change on the Marketing Practices of Building Societies

Edgett, Scott, Thwaites, Des
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Volume:
24
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/03090569010136881
Date:
December, 1990
File:
PDF, 784 KB
english, 1990
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