Do Fans Care? Assessing the Influence of Corporate Social...

Journal of Sport Management 2009 / 11 Vol. 23; Iss. 6

Do Fans Care? Assessing the Influence of Corporate Social Responsibility on Consumer Attitudes in the Sport Industry

Walker, Matthew, Kent, Aubrey
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Volume:
23
Language:
english
Journal:
Journal of Sport Management
DOI:
10.1123/jsm.23.6.743
Date:
November, 2009
File:
PDF, 286 KB
english, 2009
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