Beggar-Thy-Neighbor Advertising: Theory and Application to...

American Journal of Agricultural Economics 2001 / 11 Vol. 83; Iss. 4

Beggar-Thy-Neighbor Advertising: Theory and Application to Generic Commodity Promotion Programs

Julian M. Alston, John W. Freebairn and Jennifer S. James
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Volume:
83
Language:
english
Journal:
American Journal of Agricultural Economics
DOI:
10.2307/1244701
Date:
November, 2001
File:
PDF, 2.23 MB
english, 2001
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