Special Issue on Competitive Marketing Strategy ||...

Marketing Science 1988 / AUT Vol. 7; Iss. 4

Special Issue on Competitive Marketing Strategy || Strategic Decentralization in Channels

K. Sridhar Moorthy
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Volume:
7
Language:
english
Journal:
Marketing Science
DOI:
10.2307/184082
Date:
January, 1988
File:
PDF, 715 KB
english, 1988
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