Fundraising September 15, 2024 – October 1, 2024 About fundraising

Application Series, Part 2, Marketing Management Models ||...

Application Series, Part 2, Marketing Management Models || Behavioral Measurement for Marketing Models: Estimating the Effects of Advertising Repetition for Media Planning

Michael L. Ray and Alan G. Sawyer
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
18
Language:
english
Journal:
Management Science
DOI:
10.2307/2629483
Date:
December, 1971
File:
PDF, 798 KB
english, 1971
Conversion to is in progress
Conversion to is failed