Design and Development || A Cross-Functional Approach to...

Design and Development || A Cross-Functional Approach to Evaluating Multiple Line Extensions for Assembled Products

Kamalini Ramdas and Mohanbir S. Sawhney
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Volume:
47
Language:
english
Journal:
Management Science
DOI:
10.2307/2661557
Date:
April, 2001
File:
PDF, 2.52 MB
english, 2001
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