Consumer Attitudes of Deception and the Legality of Ambush Marketing Practices
Moorman, Anita M., Greenwell, T. ChristopherVolume:
15
Language:
english
Journal:
Journal of Legal Aspects of Sport
DOI:
10.1123/jlas.15.2.183
Date:
August, 2005
File:
PDF, 13.22 MB
english, 2005