When you are what you own: do physically attractive people...

International Journal of Advertising 2010 Vol. 29; Iss. 5

When you are what you own: do physically attractive people benefit more from owning sophisticated brands?

Das, Enny, Vermeulen, Ivar, Laagland, Tessa, Postma, Almer
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Volume:
29
Year:
2010
Language:
english
Journal:
International Journal of Advertising
DOI:
10.2501/S0265048710201464
File:
PDF, 283 KB
english, 2010
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