Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users
Djafarova, Elmira, Rushworth, ChloeVolume:
68
Language:
english
Journal:
Computers in Human Behavior
DOI:
10.1016/j.chb.2016.11.009
Date:
March, 2017
File:
PDF, 288 KB
english, 2017