Equilibrium Bids in Sponsored Search Auctions: Theory and...

American Economic Journal Microeconomics 2013 / 11 Vol. 5; Iss. 4

Equilibrium Bids in Sponsored Search Auctions: Theory and Evidence

Börgers, Tilman, Cox, Ingemar, Pesendorfer, Martin, Petricek, Vaclav
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Volume:
5
Language:
english
Journal:
American Economic Journal: Microeconomics
DOI:
10.1257/mic.5.4.163
Date:
November, 2013
File:
PDF, 966 KB
english, 2013
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