Social bundling: A novel method to enhance consumers’...

Journal of Retailing and Consumer Services 2017 / 03 Vol. 35

Social bundling: A novel method to enhance consumers’ intention to purchase online bundles

Doha, Ahmed, Ghasemaghaei, Maryam, Hassanein, Khaled
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
35
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2016.11.008
Date:
March, 2017
File:
PDF, 420 KB
english, 2017
Conversion to is in progress
Conversion to is failed