Big Data in Practice (How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results) || Acxiom: Fuelling Marketing with Big Data
Marr, BernardVolume:
10.1002/97
Year:
2016
Language:
english
DOI:
10.1002/9781119278825.ch16
File:
PDF, 71 KB
english, 2016