Making a connection: tasting rooms and brand loyalty

International Journal of Wine Business Research 2008 / 03 Vol. 20; Iss. 1

Making a connection: tasting rooms and brand loyalty

Bruwer, Johan, Fountain, Joanna, Fish, Nicola, Charters, Steve
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Volume:
20
Language:
english
Journal:
International Journal of Wine Business Research
DOI:
10.1108/17511060810864589
Date:
March, 2008
File:
PDF, 196 KB
english, 2008
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