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An Equilibrium Analysis of Defensive Response to Entry Using a Coupled Response Function Model
Gruca, Thomas S., Kumar, K. Ravi, Sudharshan, D.Volume:
11
Language:
english
Journal:
Marketing Science
DOI:
10.1287/mksc.11.4.348
Date:
November, 1992
File:
PDF, 785 KB
english, 1992