Exploring the Perceived Social Significance of...

Exploring the Perceived Social Significance of Advertisement Slogans

Grønhaug, Kjell
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Volume:
6
Language:
english
Journal:
International Journal of Advertising
DOI:
10.1080/02650487.1987.11107032
Date:
January, 1987
File:
PDF, 544 KB
english, 1987
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