Motivations, Consumption Emotions, and Temporal...

International Journal of Strategic Communication 2017 / 03 Vol. 11; Iss. 2

Motivations, Consumption Emotions, and Temporal Orientations in Social Media Use: A Strategic Approach to Engaging Stakeholders Across Platforms

Jin, Yan, Lin, Jhih-Syuan (Elaine), Gilbreath, Bob, Lee, Yen-I
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Volume:
11
Language:
english
Journal:
International Journal of Strategic Communication
DOI:
10.1080/1553118X.2017.1285769
Date:
March, 2017
File:
PDF, 1.39 MB
english, 2017
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