![](/img/cover-not-exists.png)
Beyond Advertising (Creating Value Through All Customer Touchpoints) || The Five Forces Driving the Need for Change
Wind, Yoram Jerry, Hays, Catharine FindiesenVolume:
10.1002/97
Year:
2015
Language:
english
DOI:
10.1002/9781119170457.ch1
File:
PDF, 399 KB
english, 2015