Measuring the Research Performance of Marketing Academics:...

Marketing Education Review 1994 / 07 Vol. 4; Iss. 2

Measuring the Research Performance of Marketing Academics: Issues, Methods, and Further Research Directions

Dembkowski, Sabine, Diamantopoulos, Adamantios, Schlegelmilch, Bodo B.
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Volume:
4
Language:
english
Journal:
Marketing Education Review
DOI:
10.1080/10528008.1994.11488457
Date:
July, 1994
File:
PDF, 1.68 MB
english, 1994
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