Impression Management Tactics and Performance Ratings: A...

Journal of Business-to-Business Marketing 2017 / 01 Vol. 24; Iss. 1

Impression Management Tactics and Performance Ratings: A Moderated-Mediation Framework

Bande, Belén, Fernández-Ferrín, Pilar, Otero-Neira, Carmen, Varela, José
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Volume:
24
Language:
english
Journal:
Journal of Business-to-Business Marketing
DOI:
10.1080/1051712X.2016.1275817
Date:
January, 2017
File:
PDF, 1.34 MB
english, 2017
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