The power of emotional appeals in promoting organizational...

The Academy of Management Executive (1993-2005) 2001 / 11 Vol. 15; Iss. 4

The power of emotional appeals in promoting organizational change programs.

Fox, Shaul, Amichai-Hamburger, Yair
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Volume:
15
Language:
english
Journal:
Academy of Management Executive
DOI:
10.5465/AME.2001.5897664
Date:
November, 2001
File:
PDF, 6.66 MB
english, 2001
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